SEO and AI search services

George St. Georgiev offers four SEO services to UK businesses: technical SEO audits, AI search optimisation, local SEO, and WordPress and Astro website builds. Each one starts with a free consultation and ends with written deliverables you keep, whether I make the changes or your developer does.

Technical SEO audit

A technical SEO audit finds what stops Google and Bing from crawling, indexing and ranking your pages, then tells you exactly how to fix it. I crawl every URL in your sitemap and check the problems that cost rankings quietly: soft 404s, redirect chains, missing or conflicting canonicals, broken structured data, slow pages and content that only loads after a click.

What you get

  • A written report with every issue, its evidence and its severity
  • A step-by-step fixes guide with the exact code, setting or redirect for each issue
  • A checklist you can tick off, ordered by impact
  • A before-and-after snapshot of your key pages, so we can prove nothing broke after the changes

A technical SEO audit page with more detail is coming soon. See the Wooof case study for an example of technical work in practice.

AI search optimisation helps ChatGPT, Perplexity, Gemini and Google AI Overviews find, understand and cite your business. It covers entity data, answer-ready content, Bing indexing and measurement of AI mentions.

AI search optimisation in full → · How to get mentioned by ChatGPT

Local SEO

Local SEO gets a business in front of people searching nearby, in the Google map results and in “near me” searches. For UK businesses that means a complete Google Business Profile, the same name, address and phone details everywhere they appear, genuine reviews and location pages that say something specific about each area.

What you get

  • A Google Business Profile review covering categories, services, photos and posts
  • A citation check across the main UK directories, with a list of corrections
  • A review plan that stays within UK consumer law: no fake or incentivised reviews
  • Location or service-area pages planned so each one is distinct, not a copy with the town swapped

See the Pro Drillers BG case study for local SEO across a service area.

WordPress and Astro websites

A website build is the cheapest moment to get SEO right, and the most expensive one to get wrong. I build and rebuild sites on WordPress and on Astro (a fast static-site framework), with redirects, schema and page speed planned before launch rather than patched afterwards.

  • New builds and redesigns with clean URLs and fast-loading pages
  • Migrations with a full redirect map, so existing rankings move with the pages
  • Speed and Core Web Vitals work on existing WordPress sites

Sector focus: mortgage brokers

Mortgage brokers need SEO that brings in enquiries without creating a compliance problem. I also advise on mortgages at an FCA-authorised firm, so I write and review broker content with the FCA’s financial promotion rules in mind.

SEO for mortgage brokers →

How the services fit together

  1. Audit. Find what is broken and what is missing.
  2. Fix. Technical problems first, because they limit everything else.
  3. Content. Pages that answer what your customers actually search for.
  4. AI visibility. Make the business easy for AI engines to identify and cite.
  5. Measure. Rankings, enquiries and AI mentions, checked against the starting point.

What you get — at a glance

Service Best for Deliverables Typical length
Technical SEO audit Sites with traffic drops, migrations or indexing problems Report, fixes guide, checklist, before/after snapshot 1–2 weeks
AI search optimisation Businesses competitors are beating in AI answers AI visibility baseline, entity and schema fixes, content plan, repeat measurement Initial setup 2–4 weeks, then monthly
Local SEO Service businesses and local firms Profile review, citation fixes, review plan, location page plan 2–4 weeks, then optional monthly
WordPress / Astro build New sites, redesigns, migrations Built site, redirect map, schema, launch checks Depends on scope

Timings are typical, not guaranteed. I agree a timeline with you before work starts.

Pricing

Pricing is on request. I quote a fixed price for one-off projects and an agreed monthly fee for ongoing work, after a free consultation, so you know the full cost before anything starts.

Book a free consultation

Last updated: 06/11/2026

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